ScottishPower connects band sponsorship with education
For competing pipers and drummers in the know, “ScottishPower” means the top-tier Grade 1 pipe band from Scotland. But ScottishPower the massive energy company is a sponsor smart enough to extend the marketing-value of the band, and the company’s latest connection is to offer a special performance by a member of the ScottishPower Pipe Band as a prize for a winning primary school or nurseries in the Dumfries & Galloway region as the area gears up for the British Championships in Annan on June 30th.
ScottishPower Renewables, a green energy sub-brand of the company, is inviting pupils to respond via letter, poem or artwork to the question, “What can the power of the wind be used for?” The school with the winning response will receive four family passes to the British Championships and a piper’s performance at the school at the end of the 2012 summer term.
“This competition is a great way for nurseries and primary schools in Dumfries and Galloway to get involved and show their creativity with their interpretation of what wind means to them,” said John Alexander, project director at ScottishPower Renewables.
The company is also a sponsor of the 2012 British Championships.
Scottish wind energy projects have recently been in the news with American businessman Donald Trump objecting to a potential offshore North Sea wind-farm that might be seen from the exclusive Aberdeenshire golf course that he plans to build.